Blue Net Reflections, LLC

Founded by Horace Reid III, Blue Net Reflections has evolved from delivering enterprise-grade web solutions to pioneering AI-driven development. With over 20 years of experience spanning Fortune 500 companies, innovative startups, and mission-critical applications, Horace has mastered the art of transforming complex digital challenges into elegant, scalable solutions.

Generative AI Full-Stack Systems Architecture

Today, Horace specializes in agentic systems design and development, leveraging cutting-edge AI technologies to build intelligent applications. His preferred stack—Next.js, Tailwind CSS, AI.SDK, and Postgres—enables him to create scalable, maintainable, and visually impactful solutions that enhance user experiences across platforms.

Horace is a forward-thinking pioneer using premium and open-source LLMs, Docker, and advanced AI frameworks to solve complex problems. His work focuses on chain-of-thought AI workflows, LLM-powered data processing, and conversational AI platforms that empower users with real-time intelligence and decision-making capabilities.

Enterprise-Grade Solutions

At Publicis Sapient, Horace orchestrated the optimization of Tapestry's E-commerce Progressive Web App, leveraging React, Next.js, and Salesforce Commerce Cloud API. He delivered comprehensive technical solutions that influenced strategic decisions on revenue-impacting features while achieving a 30% decrease in Cumulative Layout Shift and 50% reduction in React re-rendering.

Horace's architectural expertise extends across organizations like Verizon Wireless, Consumer Reports, Penguin Random House, and IST Research, where he has led migrations, built scalable platforms, and implemented performance optimizations that delivered measurable business impact.

Commitment to Excellence

Horace's approach combines deep technical expertise with strategic vision. He believes in designing high-quality, robust, and user-friendly digital solutions. Every project is an opportunity to build lasting relationships through transparent communication, collaborative problem-solving, and an unwavering commitment to delivering results.

From rapid prototyping with CursorAI to implementing automated testing and CI/CD pipelines, Horace utilizes cutting-edge development practices to deliver production-grade applications at unprecedented speed while maintaining superior code quality.